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Energy Drink Market Growth Insights: Rising Demand from Fitness, Sports, and Lifestyle Segments
The energy drink market grew in 2024, driven by rising demand for functional, health-conscious alternatives. In 2024, about 48% of consumers showed a clear preference for low- or no-sugar energy drinks, encouraging manufacturers to develop cleaner, more natural options made with plant-based ingredients, adaptogens, and added electrolytes.
17-Oct-2025, 04:05 PM