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Fishing, a lure is an object that is attached to the end of the fishing line and is designed to look and move like potential prey. What vibration, color, and lure movement are trying to get to the fish so they will bite the fishhook lure. Lures have one or more single, double, and treble hooks attached, which are used to hook fish when they actually attack the lure. With a fishing rod and fishing reel setup, lures are most commonly used. When a lure is cast for the purpose of fishing, it is cast out and pulled back.