In India, StarPlus operates as a general entertainment pay television channel in the Hindi language, owned and operated by The Walt Disney Company India as well as Disney Star both third parties of The Walt Disney Company. There is a wide range of programming to be found on its channel, such as family dramas, comedies, youth-focused reality shows, crime shows, and television movies. It is targeted at the Indian diaspora and broadcasts content from Star India's library as well as third-party programming acquired from international distributors. It also airs original content, such as the Indian adaptations of international formats like The Office, MasterChef, and The Amazing Race. With its impressive lineup of content, the channel offers something for everyone, from heartwarming family dramas to thrilling crime documentaries and more.